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Privacy Policy Eyebuydirect

Last modified: [2023-03-16]

At EyeBuyDirect, helping you see clearly is what we do. And that includes full transparency around the information we collect when you visit our website and use our services. To make sure everything is crystal clear, we created this Privacy Policy to let you know what personal data we collect, why we collect it, and how we protect it. Your personal data includes any information relating to you that you provide, including your name, your home address, your telephone number, or your email address.

We encourage you to read this privacy policy carefully, so you can understand how we are processing your personal data and how we are protecting your privacy. If you have any questions regarding our use of your personal data, you can of course contact us here:

Our contact details are: EyeBuyDirect, Inc.,

Our Data Protection Officer details are:


1.1. Data we collect when you visit our website

When you access our website, we automatically collect and store some of your data in our server logs and in cookies, which are small files sent to your computer when you visit our website.

This data does not allow us to directly identify you; however, it records data related to your browsing activity on our website, such as:

The pages you accessed, and the date and time you accessed them.

Your search requests.

Information on your device, such as hardware model, operating system version, unique device identifier, internet protocol address, hardware settings, browser type, and browser language.

The referral URL (in other words, the website that sent you to EyeBuyDirect, if you came to our website through a prior link).

1.2. Data we collect when you sign up or when you order products

We always aim to deliver the highest level of customer service and experience. Some of the services offered on our website require you to sign up for them. If you want to use these services, we’ll ask you to provide us with accurate personal information, and also to let us know if your personal details change and need updating. If you don’t want to provide this information or any relevant updates, we may not be able to deliver the services you requested.

We collect the following types of personal data when you use our services:

Identification data, including your name, telephone number, e-mail address, home address, login and password, photograph, and date of birth (or age).

IT data, including data related to your browsing on our website, such as the pages that you accessed, the date and time you accessed these pages, your searches, information on your device (hardware model, operating system version, unique device identifiers, internet protocol address, hardware settings, browser type, browser language),and referral URL.

Financial data, including your credit card details, are not stored by us except the last four digits and expiration date. When placing an order, you are redirected to a third-party service provider who handles the payment process.


We only ever use your personal data within the limits authorized by laws and regulations, to deliver and enhance our services and your customer experience. Sometimes, we use your personal data because the laws and regulations require us to do so. We do not make any automated decisions, solely based on the automatic processing of your data, which could affect you.

We use your personal data for the following purposes:

We use your identification data to:

Facilitate delivery of your purchases.

Update you on the progress of your order(s).

Send re-stock reminders.

Process automatic re-orders.

Handle returns.

Service your account.

To contact you in case of a product recall.

We anonymize your IT data and use it to:

Improve your experience on our website.

Provide the best possible customer service experience.

Help us to identify and report on bugs and issues.

Assess the impact of changes we make on customer behavior.

Analyze and improve the performance of the website.

The payments and refunds are processed through a third-party payment processor.


At times we may share certain personal information with third parties to provide or improve our products and services, or to send personalized and targeted messages to customers. When we do so, we require those third parties to handle it in accordance with relevant laws.

We may use third-party advertising companies or affiliates to display advertisements on our website. These third-party advertising companies or affiliates may separately place or recognize a cookie file on your browser in the process delivering advertisements to our site. We cannot see the information collected or stored in third party cookies. And we do not provide personal information about you to these third-party advertisers or affiliates, or to any other third party. Still,we seek to protect the integrity of our site and our customers’ privacy, and welcome any feedback about these third-party entities.


We have robust measures in place to protect your personal data against unauthorized access, use, or disclosure, including without limitation:

We apply sophisticated technical measures to ensure that your personal data is recorded and processed in complete confidentiality and security.

We apply appropriate restrictions on access to your personal data, and monitoring of the access, use, and transfer of personal data.

All our employees who have access to your personal data are required to enter into non-disclosure or similar agreements, which imposes obligations on them to comply with our data privacy and confidentiality requirements.

We require any business partners and third-party service providers with whom we may share your personal data to comply with any applicable data privacy and confidentiality requirements.

We provide data privacy training on a regular basis to our employees.


Under applicable data protection laws and regulations, you have the right:

Of access to, correction of, and/or erasure of your personal data.

To restrict or object to its processing.

To tell us that you do not wish to receive marketing information.

In some circumstances: to require certain parts of your personal data to be transferred to you or a third party.

To the extent our processing of your personal data is based upon your consent: to withdraw your consent, without affecting the lawfulness of our processing based on your consent before its withdrawal.

We are committed to enabling you the full exercise of your rights. If you wish to access, correct, erase or restrict your data, you can contact us at the details shared at the beginning of this privacy policy. Please provide us with the following information, so that we can appropriately handle your request:

Your email and full name and last name, as registered with EyeBuyDirect.

Your specific petition (in other words, what rights you want to exercise).

The date of the application and your signature (if you sent your application by postal mail).


The Services do not apply to residents of the European Union (EU). If you input your personal information on our website, please understand that your data will be stored in the United States whose privacy laws do not provide equal levels of protection as those of the EU Users who live in, or access our services from countries outside of the United States, thereby agree and consent to their personal information being collected and stored on servers located outside of their country of residence, and acknowledge that protection of this information is not guaranteed to match that level of protection assured to them under the laws of their country of residence or location.

7. CHANGES TO THIS privacy policy

We regularly review our compliance with our privacy policy, in particular to make it compliant with new laws and regulations regarding data protection. But, even if this privacy policy may change from time to time, we will not reduce your rights under this privacy policy without your explicit consent.


Eyebuydirect uses cookies to collect information around abandoned shopping carts. A cart is considered abandoned within one hour of inactivity/lack of purchase. Once the timer has expired an SMS message will be sent as a reminder.

No mobile information will be shared with third parties/affiliates for marketing/promotional purposes. All the above categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties. This includes affiliate or business partners the Opt in is not transferable to another party involved in their process.